Forest Glamping Project – Southern France | Eco-Resort Acquisition & Development

Strategic takeover of a former naturist campsite and transformation into a 10-hectare eco-glamping domain in Southern France.

Alma Lab led the full repositioning and development of the site, redefining its identity around a nature-driven, immersive and authentic glamping concept set within a cedar forest. The project covered concept creation, brand positioning, domain DNA, guest experience design, storytelling and overall site atmosphere, aligning the asset with the growing demand for sustainable, experience-based tourism.

Site Planning, Construction & Integration

We designed and supervised the transformation of the existing campsite:

land analysis and accommodation layout respecting the natural landscape,
construction of 15 safari tents and 10 fully equipped wooden cabins,
minimalist and coherent site design,
creation of an outdoor food concept focused on grilled fish and meats,
development of a local-product grocery and bar.

A low-impact, nature-integrated development, balancing environmental respect with guest comfort and operational efficiency.

Operations & Launch Support

Comprehensive operational support included:

domain organization and guest flow optimization,
sourcing of equipment, furniture and local suppliers,
definition of hospitality standards,
implementation of operational processes,
opening support and ramp-up strategy.

This project demonstrates our 360° expertise in nature-based hospitality investments: acquisition, concept development, construction, operational structuring and the launch of sustainable, scalable glamping assets with strong long-term value potential.